Mini Cart 0

Your cart is empty.

B Side, Culture

Lojay Becomes Coca-Cola Nigeria Ambassador for New Wozzaah Flavor

Lojay just popped the cap on a refreshing partnership with Coca-Cola, bringing Africa’s flavor to life.

  • Ebube Okereke
  • 14th October 2024
Lojay signs as ambassador for Coca-Cola Wozzaah

Nigerian music sensation Lojay is now part of the Coca-Cola family.The “Monalisa” crooner has bagged a major endorsement deal with Coca-Cola Nigeria, joining the brand as an ambassador to help launch their latest flavor, Wozzaah.

 

Lojay shared the exciting news with his Instagram followers, posting a fun video of himself holding a bottle of the new drink. “It’s official! Lolo x @cocacola_ng. We’re celebrating Coca-Cola #Wozzaah, a fresh new flavor inspired by the creative spirit of Africa,” he captioned.

 

Earlier in the week, he teased the big reveal with a mysterious question: “What do you think Africa tastes like?” Now, we know the answer — a tropical explosion that Coca-Cola is calling a “blaze of flavors,” bottled up in their limited-edition Wozzaah drink.

 

 

 

Lojay isn’t the only one repping the brand. Coca-Cola’s roster of stars already includes Afrobeats heavyweights like Asake, Ayra Starr, BNXN, Rema, and Mayorkun. And let’s not forget their Coke Studio project in Lagos, where artists from all walks of life come together to create magical musical moments.

 

According to Coca-Cola Nigeria’s marketing head, Yusuf Murtala, Coke Studio is all about creating harmony by combining sounds from different genres and cultures, showing how committed the brand is to pushing creative boundaries.

 

Furthermore, it looks like Coca-Cola is going all-in on music, with Lojay’s latest deal adding even more flavor to the mix!

 

 

Share BOUNCE, let's grow our community.