Africa House, a division of Africa Creative Agency, launched its South Meets West pop-up in Lagos on November 11, bringing a week of music, dialogue, and cultural exchange to the Alara venue. The event, produced in partnership with Platoon, Audiomack, and 818 Tequila, marked the latest edition of the roving Afrocentric members’ club known for hosting creative gatherings across major global cities.

The Lagos programme combined songwriting sessions, an industry panel, and a live showcase aimed at deepening collaboration among artists from across Africa and the diaspora. Organisers said in a statement that the initiative sought to highlight the creative momentum shaping the continent’s cultural industries.

The week opened with a four-day writing camp at Mavin Creative Studios. Curated by Africa Creative Agency and supported by Audiomack and 818 Tequila, the camp brought together producers, songwriters, and vocalists working across genres and languages. Participants created more than thirty new songs during the sessions, alongside new professional connections that organisers said were central to the camp’s purpose.

Guests later gathered at Alara for a brunch and panel event introduced by a guided tour of the venue’s current exhibition, presented as part of the Art X Lagos tenth anniversary celebrations. The panel featured photographer and The Manor Founder Trevor Stuurman, Audiomack Vice President Charlotte Bwana, Platoon Creative Producer Chloe Turner, Alara Special Projects Lead Tilewa Yussef, and Meji Meji Chief Executive and Founder Tolu Oje. Speakers discussed their careers, forthcoming projects, and the growing role of a Pan-African creative network.

The programme concluded with a mixer and live music showcase at Alara. Performers included South Africa’s Nanette, Maestro, and DJ Lag, as well as Nigeria’s Six7even, Rigo Kamp, and Kraezy. Organisers described the showcase as a demonstration of the diverse talent driving Africa’s cultural scene.

Africa House has previously produced events in Cape Town, Johannesburg, New York, and London, positioning its Lagos edition as part of a wider strategy to strengthen connections among African creatives and the diaspora.