Imisioluwa Ayanwale, popularly known as Imisi, has emerged the winner of Big Brother Naija (BBNaija) Season 10, tagged the “10/10” edition, beating 28 other competitors.

Host Ebuka Obi-Uchendu announced her as the winner during the grand finale on Sunday, October 5, 2025, where she edged out Dede, the first runner-up, to claim the much-coveted ₦150 million grand prize.

. @BBNaija S10 winner …. IMISI#BBNaijaseason10 #BBNaijaS10 #BBNaija #BigBrotherNaija pic.twitter.com/Mrny0ZYzXm

— BOUNCE (@bouncenetworks) October 5, 2025

Throughout the season, Imisi captured the hearts of fans both online and offline with her sharp wit, creativity, and no-nonsense attitude. From her first appearance on the live stage on Saturday, July 26, she became an instant sensation. Her animated expressions, distinctive style, and infectious energy quickly established her as one of the season’s top fan favourites.

Imisi’s journey was filled with memorable moments — from her fiery confrontation with Faith, the only disqualified housemate of the season, to her heartwarming “padi of life” declaration for Kola, her closest companion in the house.

Before Imisi’s crowning moment, the grand finale unfolded with a series of evictions. Kaybobo, one of Imisi’s best friends in the house, was the first to leave, followed by Isabella, Mensan, and Jason Jae. That left Kola, Sultana, Dede, Koyin, and Imisi as the top five housemates of the “10/10” season.

Ebuka soon returned to the screen to announce the next evictions: Kola, Imisi’s “bestie,” followed by Sultana. Moments later, Koyin, the second runner-up, was also evicted, leaving Dede and Imisi as the final two standing, guaranteeing BBNaija its fourth female winner in 10 seasons.

After a commercial break and an exit interview with Koyin, attention shifted back to the top two finalists. Big Brother addressed them as his “two queens,” asking them to leave the house and head to the live stage, where one would soon be crowned champion.

As the duo exited, the house lights dimmed one section at a time — a long-standing BBNaija tradition signifying the end of a season. At 8:51 p.m., Ebuka welcomed Dede and Imisi on stage. Overcome with emotion, Imisi burst into tears.

“I’m so excited. I never thought I would be in the top two. I’m so overwhelmed and so happy,” she told Ebuka when asked how she felt.

Before her name was called, Imisi revealed that her first act as winner would be to take her family out on a date.

Congratulations @imisioluwa668 ! 💖
You melted hearts, made us laugh, and lit up every room you walked into. Your story is one of pure grace and favour, and we know this is just the beginning. May this big win open doors to even bigger ones. Keep shining, superstar! ✨

And to… pic.twitter.com/oVeWORSG6C

— Africamagictv (@africamagictv) October 5, 2025

Moments later, after a tense pause, Ebuka announced Imisi as the winner of BBNaija Season 10. Confetti rained down as the new reality TV star fell to her knees, overwhelmed by the magnitude of her victory. She captured a whopping 42.8% of the total votes, with her nearest challenger — Dede — securing only 15.94%. 

#BBNaija fam, here's how you voted to crown the winner of the 10/10 season! 🗳️ pic.twitter.com/odpC1Lka2e

— Big Brother Naija (@BBNaija) October 5, 2025

Imisi joins Mercy, Phyna, and Ilebaye as the only women to have won the BBNaija crown.